As the salary sacrifice market continues to expand, providers need specialist marketing support that understands the sector, the audiences and the opportunities.
Over five years, Nobull helped support Tusker's marketing and communications activity during a period that saw its fleet exceed 100,000 vehicles and salary sacrifice become one of the UK's fastest-growing vehicle funding channels.
Our support included:
• Raising brand visibility across fleet, HR and employee benefits media through thought leadership, market reports, customer stories and expert commentary.
• Creating high-value content that improved online visibility, generated engagement and helped answer key questions from employers and drivers.
• Identifying strategic partnerships with HR events, EV specialists, charging providers and publishers to extend market reach.
• Developing targeted campaigns and influencer collaborations to engage new audiences and drive awareness.
• Delivering specialist salary sacrifice content that positioned Tusker as a trusted authority in the market.
Why work with Nobull?
We understand the salary sacrifice ecosystem. That means we can create campaigns that build awareness, generate qualified leads and support commercial growth.
Looking to grow your salary sacrifice business? Partner with a marketing agency that knows the market inside out. Contact Steve Carman today at steve@nobullagency.co.uk.

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