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Formal tailoring may no longer be requisite work uniform across the board and post COVID, the concept of hybrid working has become more of the norm. But in the main, our classic 9-5 working hours remain the default. Offices are structured around it, schools align with it, and most businesses expect it. But when it comes to creativity, this rigid schedule might be one of the biggest barriers to innovation.

Creativity is not a nine-to-fiver

Insight
February 10, 2023
Liz Stout
Comms Director

Latest Articles

The car industry is changing, there’s no doubt about it. With demand for electric cars on the rise and the numbered days of the ICE (internal combustion engine) growing shorter, we’re also seeing waves of new car brands launching in the UK, and they’re becoming more common on the roads too.
Does brand loyalty in cars mean anything anymore?
The transition to cleaner energy sources in the transportation sector has been a key focus in the UK as part of its broader strategy to reduce carbon emissions and tackle air pollution. Bio Compressed Natural Gas (CNG) has emerged as a promising alternative to diesel, gaining traction among operators, particularly now more choice is available, and the refuelling infrastructure continues to improve.
CNG is the viable clean fuel alternative to diesel argues Steve Carman, Nobull’s MD
For years, the internet ran on clickbait. Headlines like ‘You Won’t Believe What Happened Next’ or ‘This Simple Trick Changed Everything’ lured us into articles that almost always delivered far less than they promised. But times are changing. In 2025, the web-savvy audience is no longer falling for it and in many cases, they’re skipping the click altogether.
Is this the end of clickbait?
Ever since electric cars came onto the scene, there’s been an ongoing debate about whether you should still be buying a new petrol or diesel vehicle. 10 years ago, the answer was fairly easy: while there were obvious environmental benefits to driving a zero-emission vehicle, the infrastructure wasn’t in place, the upfront costs were too high, and the choice was too limited for Team Electric to win much support.
Is it worth buying a petrol or diesel car in 2025?

Insight and news from our team.

Its messaging has always been simple, visual, and brilliantly aspirational. However, the launch of its most recent iPad Pro has caused an exceptional amount of controversy. On this occasion, the tech giant, so famed for its innovation, made a creative faux pas.
Insight
February 10, 2023
Truth is that some business can benefit from using those little symbols and faces in their comms, but before you go wild, there are more than a few factors to consider. The following might feel obvious (don’t reach for the rolled eyes emoji) but you’d be surprised.
Insight
February 10, 2023
Liz Stout
Liz Stout
Comms Director
Being a lover of a clever creative, I’ve given you a run down of my three favourite Grand Prix winners and why, IMHO, they deserved the coveted gongs amongst stiff competition…..enjoy!
Insight
February 10, 2023
Kally Carder
Kally Carder
Senior Associate Director
Jubel Beer has a dangerously refreshing brand activation strategy
Insight
February 10, 2023
Journalists have seen every angle of love, hate, respect, and slander over the years, but from a public relations perspective we need every single one of them. Print media has been on the decline over the last 20 years due to a variety of issues; cost, impact to the environment, and more recently, Covid-19 pushing more towards digital media.
Insight
February 10, 2023
Short form videos have become increasingly popular and important for brands throughout the years. Different social platforms are continuously adjusting to fit in with the popular trend. For example, YouTube developing their ‘shorts’ category, where videos can range from 15 to 60 seconds in the same portrait format as Instagram reels and TikTok’s.
Insight
February 10, 2023
In today's fast-paced digital landscape, consumers interact with brands across a myriad of platforms. From social media to email, print media to mobile apps, the touchpoints are numerous and varied, navigating this complexity to ensure seamless messaging, it is crucial to have a well-aligned omnichannel marketing strategy – and here’s why it matters.
Insight
February 10, 2023
It has been one of the biggest talking points of the 2024 elections, but how on Earth did a critical decision lead to the Prime Minister’s campaign having a soggy start? From a PR perspective, it feels like a classic case of overthinking leading to inaction, where something as simple as an umbrella could have saved Rishi’s Day.
Insight
February 10, 2023
Taking holiday regularly is all part of managing work life balance. At Nobull we work with health and wellbeing clients as well as specialists in holidays, pets, days out and even sleep experts: our team have top tips of how to use holiday to relax and more.
Advice
February 10, 2023