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Formal tailoring may no longer be requisite work uniform across the board and post COVID, the concept of hybrid working has become more of the norm. But in the main, our classic 9-5 working hours remain the default. Offices are structured around it, schools align with it, and most businesses expect it. But when it comes to creativity, this rigid schedule might be one of the biggest barriers to innovation.

Creativity is not a nine-to-fiver

Insight
February 10, 2023
Liz Stout
Comms Director

Latest Articles

2025 Q1 is wrapped up, and while many stuck to the safe lane, a few brands swerved off-road — and we’re here for every unhinged minute of it. It’s time to zoom in on the campaigns that really deserve more attention. Think outside the box? Honestly, the box is long gone. We’re in a post-box era now — no limits, no rules, just vibes. Let’s go.
Q1 2025 wrapped — and these brands did not come to play
The global car industry has long been a complex web of international trade, with manufacturers and suppliers relying on cross-border commerce to keep production running smoothly. Over the years, trade tariffs and political decisions have shaped the landscape, potentially none quite so profoundly as those being issued by a U.S. President who seems to be reshaping trade policy on a daily basis.
How Trump’s tariffs could impact the UK car industry
The world of veterinary medicine is constantly evolving, with new treatments and technologies emerging to help improve the health and quality of life for our furry companions. One of the latest innovations capturing attention is the development of fast loss injections for dogs, which are designed to help manage obesity and promote healthier weight loss in canines.
Ozempic for dogs. Would you sign up your mutt?
TikTok is a platform that thrives on user engagement, creativity, and interaction. However, with its popularity has come the rise of bots - automated accounts designed to mimic human behaviour, often for malign purposes such as generating fake engagement or spreading spam.
How to spot a TikTok bot

Insight and news from our team.

Nobull's MD Steve Carman gives his views on the Jaguar rebrand and whether Jaguar's attempt to establish a new modern, dynamic identity has been successful.
Insight
February 10, 2023
Steve Carman
Steve Carman
Director
Mistletoe and mulled wine, wreaths and baubles, Christmas really is the biggest event of the business year. I love Christmas, the cosy evenings and the decorated trees with twinkling lights… but is it all too much too soon, and does all this just result in festive fatigue?
Insight
February 10, 2023
Flo Blanksby
Flo Blanksby
Account Executive
There’s so many options when it comes to buying a new car, but one could argue that there are too many, which could very easily lead to analysis paralysis. To help, I’ve pulled together a quick guide on the most common ways of buying a car, with all the jargon removed.
Advice
February 10, 2023
Owen Hill
Owen Hill
PR Account Manager
The first wave of Christmas ads are officially upon us. For me, it feels like an early start - but I can’t say I’m shocked. After all, my local M&S has had Christmas merchandise out since the end of August, right next to the Halloween pumpkins!
Advice
February 10, 2023
Jesse Staines
Jesse Staines
Social & Content Manager
There is something so nostalgic and exciting about bonfire night; getting dressed in warm clothes, putting on your wellies, and going out to enjoy a firework display. However, it is easy to forget that not everyone shares this excitement, as fireworks can also be extremely distressing for our pets.
Advice
February 10, 2023
Flo Blanksby
Flo Blanksby
Account Executive
In the spirit of Halloween, I’ve been reminiscing about the (very) few horror movies I've mustered the courage to watch in my life - one standout being the 2024 sensation Long Legs. While I usually get swept up in the marketing of horror films without ever actually pressing play because I’m too scared to watch them, I couldn’t resist Long Legs. Its unique and powerful promotional campaign caught my attention… that, and the fact my horror fanatic friend made me watch it with them!
Insight
February 10, 2023
Jesse Staines
Jesse Staines
Social & Content Manager
Social media has become a cornerstone of marketing, with it being the primary way of communicating and connecting with consumers. Being able to interact with consumers and establishing a sense of camaraderie between them and the brand is where UGC comes in!
Insight
February 10, 2023
Flo Blanksby
Flo Blanksby
Account Executive
Let’s talk about why having a curated brand presence is essential in today's digital world. When you break it down to the fundamentals, it's all about effective brand positioning. Clearly defining what makes your brand unique and how you set yourself apart from the competition.
Insight
February 10, 2023
Chloe Klink
Chloe Klink
Account Manager
Drool is the Derby-based, family-run business that’s serious about dog nutrition. We caught up with founder, Shaun Richards, to find out why making ‘healthy’ more accessible is his top priority.
Insight
February 10, 2023
Liz Stout
Liz Stout
Comms Director